This startup online vintage clothing retailer presented Public with a completely blank slate, requiring everything from a logo and brand identity to digital marketing campaigns, printed postcards and clothes labels. Our first email campaign for Hickory increased brand awareness by generating over 1,000 new likes on Facebook.
The biggest project was the design and build of a large eCommerce website. This incorporated automated checkout and inventory management, and allowed customers to set up an account and use coupons for special offers and repeat purchases. The design and colour scheme of the site perfectly reflected the Hickory Vintage branding.
We also worked with the owner to provide copywriting and social media management services.