NIPT

We designed and built a WordPress website as a resource centre for information on N.I.P.T. (Noninvasive Prenatal Testing).

The site provides the most up-to-date research, news and expert resources for specialists in obstetrics and gynaecology, general practitioners, midwives and researchers in genetics.

Using the corporate guidelines supplied by the client, we created a clean and contemporary website with intuitive navigation and clear calls to action. The site is responsive, so can be viewed equally well on desktops, laptops and mobile devices.

A key element of the site is "Question of the Month", where healthcare professionals can take monthly quizzes and discover the answers immediately. The clients are able to manage the quiz content (and all other content) themselves, through the simple WordPress interface.

We incorporated an easy-to-use facility for staff to enter SEO keywords when adding content, thus improving the site's Google rankings.